Don't have time to submit an entry right now? We'll send you just a few timely reminders to submit your product concept entry before the deadline.
This trip to London was selected to highlight our newest ingredient Ahiflower, which is grown in the UK by Nature’s Crops International.
We'll purchase your round trip tickets to London for you and your guest.
This package includes a few pre-selected fun activities to go into your trip itinerary.
Construction of the Randolph Hotel began in 1864 by William Wilkinson. Located opposite the Ashmolean Museum and close to the Oxford Playhouse. The hotel's architecture is Victorian Gothic in style.
Venture into the city by train and explore all of the historic sites London has to offer.
You will have the esteemed privilege of touring an Ahiflower farm and see first hand this amazing omega rich crop in action.
Serving Oxford since 1242, delicious food, a fantastic selection of real ales, and a warm welcome to locals and tourists alike. - they’re a small but mighty institution.
Float along the Cherwell past the Botanic Gardens, around Magdalen College School playing fields and Angel & Greyhound meadows, past St Hilda's, and past Christ Church meadow to the Isis if you feel so inspired!
You MUST be a SupplySide West 2018 attendee or exhibitor and comply with each of the 3 steps below in order to qualify for the Trip to London.
Submit your truly earth-shattering product concept supernova by 5pm on 11.8.2018Submit Now
Judges will be selecting the 2 finalists based on their total product concept score earned from the combination of all criteria within the contest submission form below. Be creative, be innovative, be "5 Layers" compliant.
ALL personal and company details will be omitted from the information provided to judges in order to avoid any conflict of interests.
President / The Trust Transparency Center
From starting companies to facilitating their acquisition, Scott has an extensive and awarded track record encompassing the pharmaceutical and nutrition industries.
Only those in attendance at the Stratum vendor-brief presentation will be able to vote for their favorite of the 2 finalists selected, so be sure to bring your entourage.
Should you choose to accept it, your mission is to use the form below to submit a product concept combining one, several, or all of Stratum's ingredients with other standard ingredients of your choice to create an out of this world product concept worthy of a trip to London for two.
This submission form was created to be as quick and effortless as possible. Go with your gut and keep it simple. Don't have time? Click here to sign up for email reminders.
All product concepts will remain confidential unless chosen as one of the 2 finalists. Should you be so amazingly fortunate, you still have the ability to decline any press after the public announcement at our SSW vendor brief. *All Form Fields Are Required.
Helping Brand Partners Launch Products with a Layered Approach
We will discuss how we partner with brands to successfully launch new products under a layered approach consisting of: Efficacy, Quality, Compliance, Story, & Demand. This brief presentation will be followed with a vote by attendees to determine the overall winner of the Mission Zero contest.
Our finished brand partners are the foundation of our layered process. Developing a strong relationship and understanding of thier company and product needs is essential for a successful product launch.
A strong research and development process should identify the studies necessary for developing a competitive product while presenting undeniable evidence supporting its efficacy.
Defining and clearly communicating the safety and quality assurance measures taken to develop and seperate your product is essential to the development process.
Possessing FDA, NSF, GMP, and other compliance certifications, registrations, or declarations is no longer a competitive advantage but a per-requisite for setting your product up for success.
Influencing your target consumer's perceived value and purchasing behavior is essential to a successful product launch. Combining easily understood science and efficacy with a compelling story supported by a unique marketing strategy is crucial in separating your brand from the competition.
With a clear understanding of market demand and the layers listed above - your marketing, sales, and distribution strategies should properly align to create a consistent increase in brand awareness and demand.
To make it easier, Download this PDF to work on your product concept offline.
Contest Reveal Countdown